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Today’s senior business managers face not only traditional business planning tasks when driving growth within their organization, but also the need to understand new marketing challenges and opportunities presented by new technology. Here are four ways you can promote your business more effectively using the latest marketing and public relations techniques.

Are leaders born or made? It’s an interesting question that produces a plethora of answers. But here is something that isn’t up for debate: People are naturally attracted to leaders. Here’s how to make sure you identify a leader in the hiring process.

With all the daily tasks that need to be accomplished when operating an effective business, thinking ahead about future responsibilities and strategies can feel like it should be last on your to-do list. However, it’s smart to begin planning for the growth of your business now, so you can set your company up for success in the future. This article offers six tips for putting together a concise marketing plan that will help you down the road.

Anyone can be appointed manager, but becoming a strong and successful leader requires a few fundamental traits. This article discusses leadership qualities among managers that keep engagement high, retention low, and employees happy.